Duration: 15 Days
Daily Class Time: 2 Hours
Total Duration: 30 Hours
What is entrepreneurship?
Importance in economic development
Traits of a successful entrepreneur
Generating business ideas
Understanding local market needs
Examples of small business models
Strengths and weaknesses
Risk-taking & decision-making
Building self-confidence
Elements of a business plan
Setting goals and objectives
Types of businesses (sole proprietorship, partnership, etc.)
Importance of market research
Survey techniques
Identifying target customers
Business registration process
Licenses and permits
Introduction to GST, Udyam, PAN, etc.
Understanding costs: fixed and variable
Break-even analysis
Pricing strategies
Basics of bookkeeping
Profit & loss and cash flow
Managing business expenses
Self-funding vs. external funding
Government schemes (PMEGP, MUDRA, etc.)
Bank procedures and documentation
Basics of promotion and branding
Traditional and digital marketing
Customer engagement
Communication and presentation skills
Time management
Teamwork and leadership
Using WhatsApp Business, Google Forms
Introduction to online selling (e-commerce)
Digital payments (UPI, QR codes)
Ethical behavior in business
Eco-friendly practices
Social responsibility
Writing a simple business plan
Key components: idea, market, budget, marketing
Preparing for presentation
Participants present their business ideas
Peer and trainer feedback
Certificate distribution and motivational talk
10th Passed